AI Insights · Timothy · April 2022
Top 5 Beauty Retail Apps Performance in Peru for Q1 2022
Explore the performance of the top 5 beauty retail apps in Peru during Q1 2022, including trends in downloads and active users.
In Q1 2022, the top 5 beauty retail applications in Peru showed varied performance across downloads and active users, according to Sensor Tower data. Here's a closer look at how each app fared on the unified platform.
Natura: Perfumes e Cosméticos experienced a consistent download rate throughout the quarter. Weekly downloads ranged from approximately 2.5K to 3.5K, peaking at 3.5K in the last week of March. Active users also demonstrated steady growth, increasing from 16.2K at the start of January to around 18.4K by the end of March.
Cyzone - Catálogo maintained a modest download rate, starting at 72 downloads in the last week of December 2021 and gradually increasing to 184 by the end of March 2022. The app did not report active user data for this period.
Avon - Catálogo saw a relatively stable download pattern. Weekly downloads fluctuated between 96 and 159, with a slight increase towards the end of the quarter, reaching 137 in the final week of March. Active user data was not available for this app.
BEAUTY BAY had a gradual increase in downloads, starting at 47 in the last week of December and rising to 84 by the end of March. Active users showed a slight decline from 1.06K at the beginning of January to 955 by the end of March.
Mary Kay® Interactive Catalog experienced a slow but steady increase in downloads, beginning at 24 in the last week of December and ending at 54 in the final week of March. The active users fluctuated slightly, starting at 135 and ending at 146 over the same period.
For more detailed insights and data, visit Sensor Tower.